New York Spas: Spas around the country are constantly on the search for the next innovative, results-driven treatment. With major plastic surgery on the wane, women have begun looking for less invasive ways to fight the signs of aging. Aestheticians are now incorporating lasers and other devices into treatments to reduce the appearance of wrinkles and age spots. One of the spas leading the innovation is New York City’s Spa Merge at the Hilton Club, a Hilton Grand Vacations property.
The spa blends science and nature, utilizing the science-centric Skin Ceuticals line as well as the holistic Naturopathica brand. Spa Merge offers a wealth of services from bathing rituals to scalp treatments to glycolic body peels to organic massages. But it’s the facials that standout, particularly the 75-minute Hydrotone facial.
The facial offers a natural face lift, utilizing hands as well as micro-current technology to lift sagging jowls and skin that’s lost collagen. The face is cleansed, exfoliated and hydrated, per a typical facial. Then a collagen mask is applied to the skin and an LED machine called the Signature is used to plump skin, reduce the appearance of acne and scars and help the collagen penetrate the epidermis.
Tim Herold knew that massage would come naturally to him. He had been doing it within his family circle since he was 11. He’d rub his mother’s shoulders and his cousins’ backs. It made them feel better, and Herold felt he was helping them.
He didn’t let the fact he’d been legally blind since birth deter him.
Herold and his employer, Rosalyn Coggins of Beauti Central Salon and Day Spa, have received state honors for their work.
A rehabilitation counselor for Arkansas Services for the Blind nominated Herold for Consumer of the Year for outstanding achievement in his career, and Coggins for Employer of the Year for an eight-county area. The statewide winner will be announced in December.
Herold says he now has his “dream job” and couldn’t be happier. The styles of massage he offers include reflexology on the feet, deep tissue massage and Swedish massage. The salon and day spa is equipped for Herold to give brief chair massages of the head, back and shoulders, too.
Coggins says she wasn’t hiring when Herold first contacted her about a job, but he asked for a meeting anyway and his professional way of presenting himself convinced her to give him a chance.
The recent seminar “Whiplash, Spinal Trauma and the Personal Injury Case for Today’s Massage Practitioner” raised over $10,000 for the Massage Therapy Foundation.
The Foundation is thrilled with this significant donation, and is grateful to all of the sponsors and volunteers for their generous contributions, which made the seminar a success. Sponsors included Cortiva Institute, Performance Health, Massage Warehouse, and Kinesio Taping. The workshop was attended by 40 students, and 12 acclaimed speakers donated their time and expertise.
Diana L. Thompson, LMP, seminar coordinator, instructor, and Immediate Past President of the Massage Therapy Foundation, said, “The atmosphere was quite festive: Attendees loved knowing that their money was going to a good cause that would give back to them in the long run. All the presenters donated their time, making their presence feel special. The sponsors donated not only money to the Foundation, but supplied giveaways to the attendees. One attendee said she felt like she was on the Oprah Holiday show–lots of big-name presenters and great gifts that not only benefit the attendees, but their clients as well. Everyone benefited from the seminar.
Diana Thompson, LMP, demonstrates the use of Kinesio Tape About the Seminar
The Soma Institute will provide Sports Massage to participants in the Bank of America Chicago Marathon. Soma has provided Clinical Massage Therapy at the Chicago Marathon for the past eight years.
In addition to those students who will be providing Sports Massage within the Main Hospitality Area, approximately 30 Soma students will be selected to work in the Main Medical Compound based on the set of criteria established by Mike Hovi, the Program Director of The Soma Institute and President of the Illinois Chapter of the American Massage Therapy Association.
“It’s amazing to me how students react when they see real pathologies that they have only discussed in class,” states Hovi. “It’s a real eye-opener for the students and for the instructors training them.”
Hovi has spearheaded Soma’s efforts in providing its students with real-world, hands-on experience. He has brought Soma students to the Chicago Marathon ever since Soma began volunteering for Chicago events in 2002. It’s an example of Soma’s long-term Commitment to Excellence and its efforts to build public awareness of the health and sports performance benefits of Clinical Massage Therapy.
People often throw this term around, and we hear it in the media quite often: businesses claiming greater responsibility for the community they serve and the environment that surrounds them.
But what does this really mean?
Well, I am in no position to speak for other companies out there. I am not a high priced business analyst who has metrics and measurements that define what these words should mean. I am, however, someone who is lucky enough to work with a company that does so much to give back and support the industry we depend upon as well as make changes to our marketing practices to reflect a greener and more eco friendly way of doing business.
In my eyes, our community of Complementary and Alternative Therapy Practitioners are a somewhat finite group. This group is focused on wellbeing for the mind, body, spirit, planet, and wallet. Our company is also focused on these aspects of wellbeing, and works diligently to contribute towards growth and empowerment in the following ways:
From a marketing perspective, we have reduced the number of catalogs being produced and mailed and have begin a new era for Scrip Companies by implementing an E-Catalog online at Massage Warehouse. This helps alleviate paper waste, and allows us to better streamline order entry, saving time and energy.
We produce more email outreach blasts to inform our clients of the great deals and offers we have going on to reduce the need for flyers and mail outs, thus reducing the use of paper, postage and energy in production.
In our warehouse, we utilize Blown Air Bag technology to utilize as packing material. This eliminated “peanuts” which take eons to degrade in landfills, as well as paper or other packing materials which waste our biological resources.
In our private brands, we continue to create greener products like out Lotus Touch Organic Naturals line, and we work to bring in and showcase products made with green manufacturing practices and utilizing raw materials that are renewable and sustainable. See our GREEN AWARE symbol in our catalog and on our website.
And from the industry perspective, we are involved in several projects which bring a higher standard of participation and awareness throughout the community for Massage Therapy Research, Professional Grade Products, and utilizing Social Media as a means of marketing, which is an extremely eco friendly manner to promote your business.
Akron, Ohio – September 30, 2010 – Ms. Angie Patrick was presented the Performance Health / Massage Therapy Foundation 2010 Humanitarian Award at this year’s American Massage Therapy Association (AMTA) convention held in Minneapolis, MN.
Performance Health / Hygenic Corporation, manufacturer and marketer of Biofreeze®, Prossage® and Thera-Band® health and wellness products, sponsors the award which recognizes individuals selected by the Massage Therapy Foundation for their efforts in improving the welfare of their clients and demonstrating selfless devotion to others.
Ms. Patrick is the Director of Massage Business Development and Corporate Sales for The Massage Warehouse, a division of Scrip Companies and serves on the corporate workgroup for the Massage Therapy Foundation. Ms. Patrick has worked in the massage profession for over 10 years, is a Reiki practitioner and a certified reflexologist.
Through personal tragedy and triumph, Ms. Patrick has become one of the massage industry’s most inspirational advocates. Because the benefits of massage and the power to touch have profoundly shaped her life, she works tirelessly on the crusade to make massage therapy even more mainstream become a reality.
Achieving this reality is one of the driving forces behind The Massage Warehouse Sanctuary, an ongoing fundraising event conceived by Ms. Patrick. The Sanctuary, which raises money for critical research, has raised over $50,000. Ms. Patrick is also committed to raising research awareness and funding through corporate and private fund-raising efforts.
In accepting this award, Ms. Patrick said, “As many of you know, massage has touched every aspect of my life, from the medical care for my daughter, to the roof over my head, the food on our table, to the job I love so much. Because of the passion I feel and the importance that massage holds for me, I am committed to doing everything I can to further research. We need to ensure the future of massage and we are all stewards of that future. I am very fortunate to be recognized for doing what I love and I’m so grateful for your generosity. Thank you very, very much.”
Ruth Werner, President of the Massage Therapy Foundation stated, “Choosing this year’s Humanitarian Award recipient may have been the easiest decision we’ll ever make. Angie’s tireless commitment to the massage industry, her generosity with her time and talent, and her support of every massage therapist in the profession make her an example to everyone who aspires to service in this field. Thank you, Angie, for all you do. It is a privilege for the Massage Therapy Foundation to partner with PHI to support you in this way.”
“During our selection process for this year’s award, I found it energizing and uplifting that so many people associated with massage therapy give so much of their time and of themselves; so many who are true humanitarians,” stated Marshall Dahneke, President and CEO of Performance Health / Hygenic Corporation. “I am honored to know Angie, and to represent Performance Health in commending her for so many contributions.”
In addition to providing Ms. Patrick with a striking award plaque, Performance Health donated $2,500 to the Massage Therapy Foundation in her name. Click here a view the video of the 2010 Humanitarian Award presentation
The Massage Therapy Foundation is a 501(c)3 public charity, with a mission to advance the knowledge and practice of massage by supporting scientific research, education and community service. www.massagetherapyfoundation.org.
Hygenic / Performance Health is a leading designer, manufacturer and marketer of a broad portfolio of products for the therapy, rehabilitation, massage, wellness and consumer retail markets. Maker of market-leading Thera-Band®, Biofreeze® and Perform® products, Performance Health / Hygenic Corporation provides evidence-based protocols, education, turn-key dispensing and pain management solutions.